Check this, How Jesse James sold $100 million in product in 60 days!
Jesse James is a legend when it comes to building vehicles so once his show became mega popular it was inevitable for him to start selling branded merchandise which was always another great way to profit on the popularity of anything.
However back in those days he decided to go a different path than most, because he decided to sell his branded merchandise thru the shops of Walmart which at the time was one of the stores that did not carry any major brands.
So it was normal for business advisors to tell him no to do it and that this is a terrible idea except for one of his friends which you might have heard of, his name is Kid Rock, and he was the only guy that supported Jesse’s idea which like we said seemed crazy at the time.
So how did it all come together, well watch the video and let the legend tell the story himself.